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googlemini.jpgThe good folks at Google have come up with a solution for one of the biggest website usability challenges–website search. The Google Mini is an integrated hardware and software solution designed that can quickly, easily and affordably get your patrons to the information they are looking for.

You can see a great example of the Google Mini in action at a new website POP recently launched for the Roundhouse in London. For more information about the Google Mini check out their website: www.google.com/mini.

Caleb Whitmore is the Director of Search Marketing and Web Analytics at POP. His experience with web development and design as well as search engine marketing, optimization, and web analytics allows him to provide insights on design and development to improve relevancy (and ranking) in search engine results, construct and manage sponsored search marketing campaigns that achieve superior levels of performance, and reduce the reams of data collected by web analytics software to concise, actionable insights.

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